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Over the past 7 years, Microsoft Small Business Server (SBS) has gained traction as a widely-respected Small Business Server networking suite.
As a result, many small business computer consultants, systems integrators, and value-added resellers have jumped on-board the Microsoft Small Business Server bandwagon.
However, before you go ahead and bet YOUR company on Microsoft Small Business Server, consider the following three Small Business Server Business Tips
so you can maximize your Small Business Server consulting profits.
(1) Most small businesses in your area have never heard of Microsoft Small Business Server.
Although there may be hundreds, if not thousands, of small businesses in your area that would be excellent candidates for Microsoft Small Business Server, don't make the ultra-common mistake of assuming that the typical non-technical small business owner even knows what Microsoft Small Business Server is.
If you want to maximize your consulting profits and avoid commodity price wars, you're much better off leading off with a pitch for something that's more universally recognized
such as getting rid of computer viruses, stopping SPAM, or preventing computer security breaches.
(2) Sell your small business prospects on YOUR company first.
Business Expense Reporting Using Small Business Credit Cards
We know that there are multiple benefits associated with a small business credit card. However, business expense reporting is probably one of the most important benefits.
Be it for accounting purpose and tax calculations or be it for planning the future financial requirements etc of your small business, you surely need to know what expenditures you are making on the running of your business. The business expenses includes small things like paying for the brochure printing job, entertainment expenses for clients, business travel expenses or gifts etc. If you were to use your personal credit ..
The real money in Small Business Server is NOT in reselling the Microsoft Small Business Server software. The real money comes from selling the RELATIONSHIP with the small business. So your company essentially becomes your clients' outsourced IT department.
Remember, no small business owner is going to wake up in the middle of the night, in a cold sweat, craving Small Business Server. However, small business owners DO constantly lose sleep over what will happen to their companies if their computer systems fail them. Become the solution to the more primal, survival instinct and you'll get plenty of opportunities to sell Small Business Server, once you've established a solid client/consultant relationship.
(3) Microsoft doesn't value computer consultants as much as they sometimes say.
Little known fact: the first version of Microsoft Small Business Server, planned in 1996 and released in 1997, was code-named SAM
because Microsoft's goal was for Small Business Server to completely bypass their reseller channel and be sold at Sam's Club warehouse clubs.
So the product team had the mandate to make the Small Business Server product SO simple that a non-technical small business end user could buy Small Business Server at the warehouse club and have the Small Business Server suite running in their office that same day.
Shortly after the first-version shipped, Microsoft realized that the most cost-effective way to reach small businesses with Small Business Server was through their reseller channel. And since then, Small Business Server resources have flowed toward the channel.
Small Business Loans Encouraging Business InitiativesBeing a small business owner is not easy. Apart from the problems that the small business owners have to face in operating business, the severest of problems is in raising capital. It is not easy to raise capital for business use; particularly in an environment in which small business owners are accorded a status similar to borrowers with bad credit. Self employment is considered a bad credit case because of the unstable income generation through small business. It is said how a small business owner will pay fixed installments on a loan if he has not made much income (profits) in a particular ..
However, even today, you can often find 5-user versions of Microsoft Small Business Server in retail stores.
So the point: Microsoft isn't putting all its Small Business Server eggs in one basket, so why should you?!? Which brings us back to points one and two: Small business owners aren't actively shopping for a Small Business Server. So instead of selling Small Business Server per se, you're much better off selling a small business on YOUR company, BEFORE you sell Microsoft Small Business Server.
The Bottom Line
In this article, we looked at three Small Business Server business tips that every computer consultant, systems integrator and value added reseller needs to be aware when selling Microsoft Small Business Server.
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About the Author: Joshua Feinberg helps small business computer consulting firms get more steady, high-paying clients. Sign-up now for the free training on proven Small Business Computer Consulting Secrets at http://www.SmallBusinessComputerConsulting.com/blog/" target="_blank"> http://www.SmallBusinessComputerConsulting.com/blog/
Source: http://www.isnare.com Joshua FeinbergSmall Business Server Business Tips
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